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Cause Marketing Programs + Events // IMVU

Cause Marketing Programs + Events // IMVU

Cause Marketing Programs + Events // IMVU Cause marketing, education and giving programs When I first interviewed at IMVU, I spitballed the idea that there was a win-win-win opportunity for the brand to partner with the sorts of organizations that would be resonant...
Event Branding // Grace Hopper Celebration

Event Branding // Grace Hopper Celebration

Event Branding // Grace Hopper Celebration Grace Hopper Celebration 2017 In 2017, the rebrand I’d designed for AnitaB.org (from Anita Borg Institute for Women in Computing, see separate project) launched at their annual 18,000 person show, the 2017 Grace Hopper...
Activation + Engagement Campaign // “I AM”

Activation + Engagement Campaign // “I AM”

Activation + Engagement Design // “I AM” In the months leading to Grace Hopper Celebration 2017, where the new AnitaB.org brand I’d designed debuted, I brainstormed with the team ways of increasing personal connection to the brand and mission. We came up with an...
Tradeshow Design // Speck CES booths

Tradeshow Design // Speck CES booths

Tradeshow Design // Speck CES booths I designed the Speck booth visuals, flow and experience from 2009-2014, always upping the ante year to year in terms of fun interaction, while providing product messaging and meeting spaces for qualified customers. It was always...
Event Activation Campaign // #makeyourspark

Event Activation Campaign // #makeyourspark

Activation & Event Design // #makeyourspark Speck bought a “builder-level” sponsorship and was the “Official case of” the Golden Gate Bridge’s 75th Anniversary celebration. I worked with the industrial design director to make a...