by owen@des-troy.com | Jul 19, 2024
Tradeshows & Events // Planet Labs PBC Planet Trade Shows AMERICAN GEOPHYSICAL UNION (AGU) 2023 Planet data is being used in hundreds of scientific papers a year, in all number of fields. For the large AGU show, my design highlights just some of these use cases,...
by owen@des-troy.com | Feb 3, 2021
Cause Marketing Programs + Events // IMVU Cause marketing, education and giving programs When I first interviewed at IMVU, I spitballed the idea that there was a win-win-win opportunity for the brand to partner with the sorts of organizations that would be resonant...
by owen@des-troy.com | Jan 19, 2021
Event Branding // Grace Hopper Celebration Grace Hopper Celebration 2017 In 2017, the rebrand I’d designed for AnitaB.org (from Anita Borg Institute for Women in Computing, see separate project) launched at their annual 18,000 person show, the 2017 Grace Hopper...
by owen@des-troy.com | Jan 8, 2021
Activation + Engagement Campaign // “I AM” In the months leading to Grace Hopper Celebration 2017, where the new AnitaB.org brand I’d designed debuted, I brainstormed with the team ways to increase attendees’ personal connection to the brand and mission. We came up...
by owen@des-troy.com | Jan 7, 2021
Tradeshow Design // Speck CES booths I designed the Speck booth visuals, flow and experience from 2009-2014, always upping the ante year to year in terms of fun interaction, while providing product messaging and meeting spaces for qualified customers. It was always...
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