by owen@des-troy.com | Mar 25, 2021
Advertising // OSMO PBS SPONSORSHIP BROADCAST ADS Osmo bought advertising for a few PBS Kids shows, which had some unusual constraints. We were not allowed to show our product at all, nor make the product the subject of the ad, and we could only mention our brand at...
by owen@des-troy.com | Feb 2, 2021
Videos, Social and App Store Images // IMVU IMVU SOCIAL MEDIA “WEEKEND OUTFIT CHALLENGES” Though it has its own on-product photo feed, IMVU’s presence and following on Instagram is massive. Nearly every week we’d host “weekend outfit...
by owen@des-troy.com | Jan 7, 2021
Integrated Campaign // Long Live the Machines I worked closely with MadwellNYC to develop the Long Live the Machines campaign for Speck and was responsible for campaign-extension touchpoints. The campaign was intended to be disruptive and build brand interest and...
by owen@des-troy.com | Jan 7, 2021
Advertising // Osmo PBS SPONSORSHIP ADS Osmo bought advertising for a few PBS Kids shows, which had some unusual constraints. We were not allowed to show our product at all, nor make the product the subject of the ad, and we could only mention our brand at the...
by owen@des-troy.com | Jan 7, 2021
Broadcast ad // “Music Made Me Do It” As creative director, I collaborated closely with Mistress on SOL REPUBLIC’s Music Made Me Do It campaign, working with them to refine the campaign lockup, advising on the campaign video’s script, tone and...
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